OUR FOUNDING STORY
Founded by two friends in 2018, we created SORA because we couldn't find a beautiful towel that could do it all: keep us dry at the beach, stop us from slipping in a yoga class, while traveling lightly with us on our weekend getaways. So we set out to make one that would never weigh us down. Working together with our artist partners around the world, our towels are individually designed and printed on recycled fabric.
THE SORA TOWEL
At SORA, We’ve had the pleasure of working with artists from around the world to create the prints for our capsule collections. Some of our partners were introduced to us by common friends, and others were chance encounters on our travels. We are grateful to continuously work with such a diverse group of talented individuals.
Our products are hard working yet beautifully simple - they are highly absorbent and dry fast, all while packing small and light, to travel freely with you without being a burden. The fabric is also sand-repellent, anti-microbial, and has moisture activated grip.
Each towel is made from recycled fabric by our factories that are GRS (Global Recycling Standard) certified, which verifies the recycled content in the fabric as well as the responsible social, environmental and chemical practices used in production.